The report explains what it means to be “AI literate” today. It goes beyond just knowing how to use tools like chatbots or recommendation systems, and instead focuses on helping young people understand how AI works, how it affects society, and how to use it ethically. The framework is especially aimed at public service media organisations, showing how they can support young audiences in developing these skills.
A key idea in the report is that AI literacy should be value-based. This means it is not only about technical knowledge, but also about understanding issues such as fairness, bias, privacy, and the impact of AI on people’s lives. The framework encourages critical thinking, creativity, and active participation, so that young people are not just passive users of technology but informed citizens who can question and shape it.
The report also provides practical guidance, including examples of activities, strategies, and approaches that organisations can use to engage young people aged 14 to 19. It highlights the importance of accessible language, inclusive design, and real-world contexts to make AI education meaningful and relevant.
This document is a guide to help educators, media organisations, and policymakers support the development of AI literacy as a key competence for the future, combining technical understanding with ethical awareness and social responsibility.
